How to Make Your Cardboard Display Stand Out
In this day and age, companies are working hard to stay top of mind when it comes to their customers. Pop displays are multidimensional cardboard display which you find in box stores, drug stores, retail outlets and supermarkets. They can be found in a selection of shapes, sizes, designs and colour schemes. Shoppers may not understand that they get attracted to cardboard screens because of certain features compared to others.
Consider some of the tips offered by our specialists at Ravenshoe Packaging that can help you get the most out of your pop display.
Clutter and Clean Display
Combining several elements can bring in many people to your store if you decide to settle on this kind of display for your products. Although this may work sometimes, it is always good to put up a display with a target audience in mind. Whatever someone’s preference may be, this should be your primary focus. Some people would prefer to see many items from outside so that they are enticed to get in, while there are those who prefer the simple style and want to see fewer pieces but the right ones. As a business, what you need to do is keep your audience in mind and figure out how you will display the items which will meet their needs and wants.
Shape and Color
A lot of customers don’t know that shapes and colour combinations influence their buying decision. Some businesses also haven’t discovered the power of using the human psychology to their advantage. If you would like customers to understand that your food product includes a fruity or sugary taste, you may add a rainbow of colors. The screen should look serious with simple colours if you are selling over the counter medication. On the flip side, you can create counter top displays to demonstrate the softness or ruggedness of a product, and to let people know the kind of merchandise you are selling.
Choose an Expert Designer
There are professional people with the expertise of planning your counter top displays to attract more people to your business. If you are struggling to get people to visit your store, our specialists at Ravenshoe Packaging can assist you with this. If your in-store team is having a hard time creating a beautiful display, contact us now, and we will gladly give you tips on how to do it. Investing in the services of an outside party is worthwhile. Click for info to find out how Ravenshoe Packaging can help you design the best displays for your store. A seasoned professional is in the right position to do what’s best for your pop cardboard screen.