The Benefits of Investing in an Archos 5 Digital Media Player

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There used to be a time when portable digital media players were intended to play audio and video files only. The trend seems to be changing nowadays because manufacturers are trying to add additional functions into their portable media player models. Take, for instance, the new Archos 5 – this digital media player comes with integrated web browsing facilities. Connectivity to the internet is availed with the aid of Wi-Fi. Some other interesting pointers that make this particular product revolutionary and innovative will be outlined in the rest of the passages.

One of the best factors that deserve to be mentioned first is the touch enabled screen provided on Archos 5. Imagine browsing through the web using such a device! I do realize that many other media players now come with augmented facilities to connect with the internet. Nevertheless, Archos 5 is the first portable digital media player to make this distant dream a reality. The model is offered in three flavors – these models come with the 60GB, 120GB and 250GB hard disk space. There is widespread confusion regarding the “term” that must be used to depict the true functionality of the device.

While the manufacturer advertises Archos 5 as a “Wi-Fi enabled internet tablet”, some of the renowned reviews still portray the device as a portable digital media player. In fact, when you first see the device in person, you are going to commit the mistake of treating it as a GPS unit. Well, if you were thinking about on those lines, do not fret; because in the coming weeks, the manufacturer has promised an upgrade for Archos 5. This firmware upgrade will make the device to function like as GPS unit (similar to the ones, which are fitted into the automobiles).

A major gripe, which was depicted in countless review sessions of the Archos 5 (which was conducted by independent reviewers), is that the device is a fingerprint magnet. Well, we too experienced the same – the good news is the inclusion of a cleaning cloth along with the boxed product. Despite the screen being brighter than most of the modern portable media players, it could not suppress the glares. Although the manufacturer has included USB connectivity, interfacing the device with your computer is going to mar the user experience. Thoughtfully, the product comes with a proprietary USB dock that must be used whenever you wish to transfer media files into the Archos 5.

Support for many video and audio codec makes it a pleasure to use this device. One can also read PDFs and text files with the same. If you are bored, you can spend some time trying your interesting games. It is better to check the official website for the newest firmware – the manufacturer incorporates additional features into the Archos 5 via these firmware updates. The same device (although enabled via suitable software) also supports High Definition (720p) playback of the video. The average pricing starts from $249 and increases according to the storage size.

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Lessons Learned From A TV Appearance

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Since launching my first book Apprentice to Business ACE, I have been consistently profiled in the media. It’s been a fantastic vehicle to raise my profile, enhance my credibility and build my brand. Just recently I was invited on to Sky Business News and had the opportunity to answer viewer’s questions on branding and PR for small business. So I would like to share some lessons I learned from my TV appearance.

You Know Your stuff

TV hosts and producers don’t want to give you too much information about the questions. Why? Because they don’t want you to sound stilted and rehearsed when you give answers. You are generally there because you are the expert (or say you are) on that particular subject and because you do know your subject better than anyone else you will be able to answer questions spontaneously.

But you should think about some possible questions they may ask and prepare answers beforehand. Ask your partner or a friend to ask you a few questions and have a rehearsal ‘ practice. You can find out what angle are they taking? What are they expecting from you ‘ what are the question areas?

Research

Watch the program beforehand to get a feel for the type of show it is if you can. At least look up the website and perhaps view a video clip or listen to a podcast. Find out as much as you can about the program on which you’re being asked to appear ‘ is it live or pre-recorded? Is the audience completely general, or is it targeted at housewives or business people? Think about the points you could make which are most interesting, useful and relevant to that particular audience.

Arrive early so you can meet and chat with other guests, hosts, producers to feel a bit more comfortable and familiarise yourself with the surroundings.

Get to the Point

Do try and get to the main point of your answer quickly without wafting on. A short, sharp, interesting point works best in the media especially for television and will be easier for viewers to remember. If you don’t give enough information the interviewer will simply ask a follow-up question.

If you have something to promote (such as a book) keep it in mind and look for an opportunity to get your point across. All well and good being great media “talent” but you could use the opportunity to at least promote your business name. Try and be in control and use every opportunity to get your message across.

Have Something to Say

Be aware of the latest news, gossip or current affairs stories particularly that relate to your topic. Read the papers, listen to radio and be as informed as you can because you never know what might come up during the interview. If there are controversial issues in your area of expertise, work out where you stand, and what you should say. It is better to respond rather than say “no comment”. Don’t be afraid to put your point of view across. If you don’t know the answer, say so.

Make It Interesting and Descriptive

Make your answers more memorable by using real stories and descriptive words. Cut through the clutter with words that paint a picture in the mind of the listener. As an example in a radio interview I did, I told a story about a young journalist interviewing a well know media personality and used the word “hyper-bowl”, the media identity kindly corrected her and said the word is pronounced “hyper-bo-lee”. We made it a fun, interesting reference to the issue being discussed.

Friendly and Attentive

Remember that what you’re really doing is having a conversation. Listen to the interviewer’s questions. The host will appreciate your attentiveness. Use the interviewer’s name to make it more personable when answering questions.

If you’re doing an interview face-to-face use eye contact and try and interest the interviewer in what you’re talking about rather than thinking ‘ do I sound OK ‘ do I look alright on TV. If your eyes flicker around during a TV interview, you look uncomfortable, and possibly a bit shifty. If you keep your eye-line focused on the interviewer, you will come over as being in command of your subject. Just try and relax and take your time. And remember to smile, you will look and sound a lot friendlier.

Animation and Gestures

Be bright and buoyant in your answers. You need to be slightly more animated and larger than life. Pep up your delivery so that it is energetic and enthusiastic, rather than dull and low-key. Television is entertainment after all and broadcasting is a performance! The more engaging you appear the more interested and involved the audience will feel. It’s perfectly okay to move, rather than sitting stiffly and looking unnatural. Just be aware of exaggerated movements or unconscious movements such as flicking your hair or tapping your fingers. If you always ‘talk’ with your hands, like I do, that’s okay; just don’t over do it. Also be aware of knocking your microphone, movement or other sounds that may interfere. Look & Sound Good

Always take time to warm up your voice. You will come across as more articulate and authoritative. It will help prevent a “frog in the throat” during the interview. Sip room temperature water before and during the interview. Never drink anything too hot or cold and nothing with milk in it otherwise you’ll be constantly clearing your throat.

Dress well and look your best.

Take your cue from the presenters on the show you’re appearing on. Perhaps it’s business casual for a morning show or more business corporate for a news show. Wear make-up. OK guys maybe just a touch of powder to eliminate shine.

If you stumble, or slip-up, or use the wrong persons name like I did during my interview, just forget about it and move on. Even top TV presenters make mistakes.

Did I manage all of the above in my interview? Probably not. But the key is to relax and enjoy the interview as much as possible ‘ after all it is your opportunity to promote your business, product or service and hopefully raise your profile and profits.

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Television and Children – How TV Affects Your Child

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There is an ongoing debate about the effects of television on children. Some believe that TV has a lot to offer. It can educate, stimulate and entertain. If parents are discerning about what their child watches and how much they watch, there is nothing too harmful about TV. On the other hand, some experts say that any children under two should not watch any television. They feel that it hinders a child’s growth and development in many ways.

So before you sit your kids down in front of your huge plasma TV, have a think about what they are watching and how long they are watching.To get a look at both sides of the debate, lets break this discussion down in to the positive and negative effects of television on young viewers.

Positive:

  • Children can learn about numbers, letters, colours and shapes by watching quality educational programmes.
  • Children can learn about social interaction and manners on good quality dramatic and educational programmes.
  • For many parents of young children, a day at home is many hours to fill. Sometimes a familiar or appropriate movie or programme can provide a relaxing moment both child and parent.
  • Children enjoy the familiarity of a movie or show they have watched many times as much as they love to read the same book again and again.
  • Many movies and shows have a moral tale, and this can sometimes provide a helpful way for parents to introduce moral themes and ideas into their children’s lives.
  • Quite often a movie or show can provide the inspiration for games and creative play away from the TV. A child might enjoy re-enacting a favourite scene or character from a movie and carry on with this scene in their playtime.
  • TV and media is a way of life in this day and age. Children can benefit from being conditioned and familiarised with media concepts. It will help them participate in social and cultural events and discussions in their developing social and educational lives.

Negative:

  • Children under two can be negatively affected by television. It can stunt their social and mental development.
  • Too many hours in front of a TV can prevent children from interacting with their family and siblings.
  • Too much TV can become a problem for some children who engage in less physical activity because they prefer to watch TV.
  • Too much exposure to TV and screen media can make a child’s mind lazy in terms of using their imagination and brainpower in other areas of their lives.
  • When children watch TV they are being exposed to advertising. A lot of advertising is aimed specifically at young children. Ads target young ones and condition them to become loyal brand consumers as adults. Exposure to some ads could encourage poor eating habits and food choices.
  • Injudicious TV watching can expose children to bad habits such as smoking and drinking. It can expose them to violence and create a mindset of fear and aggression.
  • Watching TV can also instil in your children social stereotypes of race, gender and class.

With so many reasons for and against TV watching, it seems that the decision is best left up to the parent. A parent knows their own child and how best to manage their TV watching habits. Undoubtedly a discerning and vigilant attitude is essential when exposing young children to TV, so think twice before you sit you child in front of your beloved flat screen, HD TV.

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